Dior
Christian Dior represents the pinnacle of French luxury and elegance. Founded in 1946, Dior has consistently created sophisticated fragrances that embody the brand's commitment to excellence. From the fresh modernity of Sauvage to the timeless femininity of Miss Dior, each fragrance tells a story of luxury.
Founded
1946
Origin
Paris, France
Perfumer
François Demachy
Category
Luxury
Available in South Africa
Clicks
Dis-Chem
Stuttafords
Edgars
Woolworths
Categories
FreshFloralOrientalWoody
Heritage & Legacy
Dior's fragrance legacy began with Miss Dior in 1947, created to accompany Christian Dior's revolutionary "New Look" fashion collection. The brand has since become synonymous with luxury and sophistication in the fragrance world.
Brand Philosophy
"Luxury craftsmanship and French elegance"
Popular Fragrances
Signature Style
Elegant florals for women and fresh, sophisticated compositions for men, always with impeccable French style.
Key Achievements
One of the world's most prestigious luxury brands
Created iconic fragrances like Sauvage and J'adore
Excellence in both men's and women's fragrances
Consistent innovation in luxury perfumery
Quick Facts
Founded:1946
Founder:Christian Dior
Price Range:Luxury
SA Stores:5