Etiquette

Perfume Etiquette & Application

The Art of Wearing Fragrance Appropriately

9 min read
Etiquette Specialist
September 2025

Master the social graces of fragrance wearing, from proper application techniques to workplace etiquette.

The Golden Rules of Fragrance Etiquette

Wearing fragrance is an art that requires consideration for others and appropriate application.

The Arm's Length Rule

Others should only smell your fragrance when they're within arm's length. If people can smell you from across the room, you've applied too much.

Proper Application Techniques

How you apply fragrance affects both its performance and social appropriateness.

Pulse Points Strategy

Apply to pulse points where blood vessels are close to the skin: wrists, neck, behind ears, and inner elbows. These areas generate heat that helps diffuse the fragrance.

The Right Amount

2-3 sprays maximum for most situations. Start with less and build up if needed. Remember: you become nose-blind to your own scent quickly.

Common Application Mistakes

Never rub wrists together (breaks down fragrance molecules), don't spray on clothes (can stain), and avoid applying to hair (alcohol can dry it out).

Workplace Fragrance Guidelines

Professional environments require extra consideration when wearing fragrance.

Office-Appropriate Scents

Choose light, fresh, or subtle fragrances. Avoid heavy orientals, strong gourmands, or anything overly sweet or spicy during business hours.

South African Office Culture

In open-plan offices common in South Africa, be extra mindful of fragrance strength. Consider colleagues who might have sensitivities or allergies.

Special Situations

Different situations call for different fragrance approaches.

Dining Etiquette

Avoid strong fragrances when dining, especially at wine tastings or fine dining establishments where scent can interfere with food appreciation.

Medical Appointments

Many medical facilities request patients avoid wearing fragrance, as some people have severe sensitivities or allergies.

Public Transportation

Be extra considerate on planes, trains, and buses where people can't escape if your fragrance is too strong.