Hugo Boss

Sophisticated European designer fragrances

Hugo Ferdinand Boss founded his clothing factory in Metzingen, Germany in 1924. Initially producing work and military uniforms, the brand pivoted to luxury menswear in the 1970s. BOSS Bottled (1998) — a woody-spicy-fruity accord created by perfumer Annick Ménardo — became one of the world's best-selling men's fragrances and remains the No.1 in the BOSS portfolio. The fragrance licence is held by Coty. BOSS Hugo Boss is publicly traded on the Frankfurt Stock Exchange.