Ralph Lauren

All-American elegance

Ralph Lauren founded his fashion empire in New York in 1967 with a line of neckties. Polo Green (1978), created by perfumer Carlos Benaïm, became one of the most iconic men's aromatic-chypre fragrances of the era. Safari (1990) and Romance (1998) expanded the brand's romantic Americana aesthetic. The fragrance licence is held by L'Oréal, making Ralph Lauren one of its key fragrance properties globally.